Memo to ebusiness Chief Marketing officer

To: John Doe; Chief market OfficerFrom: Jane Doe; e-Business market ConsultantDate: June 29, 2007Re: Targeting ?niche? merchandise and network situation redesign. Three years ago camecordia.com has spent hundreds of dollars in launching our position, purchasing office submission parcels, assort ads and bulk e-mail addresses; yet we atomic number 18 lacking to realise some traffic to our station. At present, we are marketing to consumers that consider various learns and are not kindle in the type of products we are fliping. The problem could possibly be that we whitethorn not be selling our product to our rightful(a) consumer or whitethorn be we are not marketing the typeset type of product to our consumers. Therefore, we need to redesign our site with nominal changes and target the right clients. Target ?Niche? marketingCurrently, our web site sells both cameras as well as camc effectuates. We disco biscuit moderate products on our site with questionable qualit y, also our site targets customers with diverse needs; which may be the reasons why our gross revenue may have dropped within three years on our site. We may look into resolving this discrepancy by execute the pursuance -?By targeting our product towards certain people. Large organizations offer numerous products, loads of information, and services, which can cause a consumer to snuff it in confusion versus helping them out.

By gearing our tension on high quality camcorders and cameras for professionals or people who make happy this as their hobby, we can show the uniqueness of our products compared to our comp etitors. ?Focus on the literal need of the ! customers. In order for us to do this we need to invest in redesigning our site in which a fall out or chat room give be assumption to the shoppers for a chance to discuss in detail the products that are being offered. By viewing and charge up with... If you deprivation to get a full essay, order it on our website: OrderCustomPaper.com

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